CAPABILITIES

Your words work hard, so you don't have to.

Your social media & website are your digital business cards – Lexicon puts more eyes on your brand, and your name on their mind

Unite your brand voice through carefully crafted website copy & social media posts – we offer full management to coaching self-starters

Strengthening the trust and loyalty of your audience, getting them engaged in your business, and putting your best digital foot forward starts here.

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WORDS

Bring users to your site and help them *stay* on your site.

Customers will discover your business on various platforms with one united voice, from digital marketing to website copy, and everything in between.

If you've got the passion, we've got the words:

 

⚡️ Refresh your entire website

⚡️ Articles and blog posts with SEO

⚡️ Downloadable, click-worthy eBooks & guides

⚡️ Lead magnets & landing pages

⚡️ Ghostwriting & scripts for Podcasts and TVCs

⚡️ Copyediting (we are the Grammar Police)!

⚡️ Digital marketing = eDM, SMS & app copy

⚡️ Product & menu descriptions

⚡️ Media releases

Need examples? Check out these case studies:

Gardening with Pope microsite

Dr Lurve blogs, articles & eBooks

Roseworthy Garden Hickinbotham website & brochure

Adelaide West End Association website refresh

Hey Bianca menu, website, socials & more

 

SOCIALS

Want explosive exposure to new and existing customers? Social media is your answer!

It's a pretty overwhelming game, so let an expert take over for you:

⚡️ Social media management

[Facebook, Instagram, LinkedIn, TikTok, Pinterest]

⚡️ Content creation (capturing images, video & Reels)

⚡️ Captions that sell

⚡️ On-brand Canva designs

⚡️ Reels creation & coaching

⚡️ Engagement activity

⚡️ Aesthetically pleasing feed that matches your brand

⚡️ Brand strategy & tone of voice guidelines

⚡️ 1:1 Content strategy coaching [scroll for more]

⚡️ Packages to suit your needs & budget

Need a little more proof? Here's some case studies:

Adelaide Food Fringe SMM & content creation

Dr Lurve socials, Reels + more

Hey Bianca socials captions

Hey Antonella socials captions

Revive Fitness Centre SMM, content creation & graphic design 

(case study coming soon)

Eager to know more about our packages?

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PR + COMMS

Publicity is all about what people say about your brand behind your back

Let's have the masses praise your business with our PR + Comms strategies! 

Working alongside our PR + Comms Coordinator, we'll take your business potential to the next level through strategy, purpose and incredible execution.

 
You might be wondering what PR can do for you, here’s how we can make it work for you:
 
⚡️ Seeking & managing editorial press opportunities in traditional and digital media
⚡️ Blogger/influencer engagement to get your ideal customers eyes’ on your brand
⚡️ Nurturing contacts and connections with your niche market
⚡️ Event management, curation and coordination for milestones, launches and celebrations
⚡️ Press releases, email invitation graphic design, and journalism skills (yep, we have the degree and everything)!
⚡️ Establishing & managing communications for new collaboration opportunities 
⚡️ Plus everything else we already offer - social media management, content creation, photography, copywriting, coaching/mentoring and more!
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Want a PR strategy proposal designed for your business?

Flick us an email or book a discovery call to chat more!

 

1:1 COACHING

Social Media Coaching

Stop saying "it's all too hard" and take back control of your socials!

We know not every small biz owner can afford to have a full-time Social Media Manager on board – there's other sh*t to worry about and pay for, right? 

So, what happens when you're a bit stuck on how to lift your socials game for your biz, or you're using so much time and energy composing 1 post that gets 5 likes?

This is where Lexicon comes in!

 

Give me 1 hour of your time and I'll give you back the energy so you can start serving and selling on your socials [with some inspirational ideas to match]!

What's up for grabs in our coaching sessions:​​

⚡️ A quick audit of your current socials

[sussing out your strengths & areas of improvement]

⚡️ Create a personalised strategy for your biz

⚡️ Tailored content pillars & hashtag brainstorming

⚡️ Identify your social media goals moving forward

⚡️ Build your confidence to start showing up online

⚡️ Tips & answering any queries you may have about socials

⚡️ Brainstorm ideas for Reels, posts & stories

We have session packs suited to you, whether you need a little motivation or a whole lotta love!

Hit me up to book a time to chat or download my Coaching Price Guide below

 

Copywriting Coaching

Don't let your business become a Meme because of shitty grammar!

You've been busy running your business, so you're not all worried about your 'affect' vs 'effect' – rather than brushing bad copy under the rug, let me give you a helping hand.

What's included in your copywriting coaching sessions:​​​

 

⚡️ Audit of your current website, marketing collateral

⚡️ Tips for how to sell your product/service online

⚡️ Finding your target audience & copy they respond to

⚡️ Identify areas of improvement and unlock your copy potential

⚡️ Build your confidence around copy

⚡️ Answering any queries you may have

 

Additional Options:

⚡️ Mission Statement, Messaging & Tone of Voice branding documents

⚡️ Employee Guides & Culture Books

We have session packs suited to you, whether you need a little motivation or a whole lotta love!

Hit me up to book a time to chat or download my Coaching Price Guide above.

COACHING COURSES

 

This one's for the women entrepreneurs out there!

Running your own business and want to get your Instagram page on track... but you're feeling time poor and lacking inspiration?

Introducing: Simplified Socials Coaching Course!

In just 8 weeks, you'll learn how to amplify your social media page, make your brand unstoppable, build your confidence, strategy & consistency, and the real insider secrets from a SM manager​

What's included?

⚡️You and 4 other women entrepreneurs in a 1 hour session per week with me via Zoom

⚡️Deep-dive into topics each week from foundations, content pillars, Reels, confidence, branding, time management, to selling your uniqueness, and more!

⚡️Access to our private FB group, Live Q&A sessions, access to Google Drive recordings, resources & tools for a whole year after 'graduation'

⚡️A supportive community of women business owners & accountability boosters

⚡️Work with an expert (our very own Lex) in social media and copywriting with 7+ years experience

 

⚡️Eligible to enter the Socials Squad = an exclusive club where we create your content together once a week & provide feedback

It's time to take back your socials & confidently create content!

Round 2 enrolments now open, read our page for more

 

PHOTOGRAPHY

Getting customers to ​stop and see your product is half the battle – we'll take stunning images you can use for your website, socials, digital and print marketing that add the wow-factor.

How can we help your product sell itself:

⚡️ Capture, edit & send you the best images

⚡️ Create a scene that perfectly articulates your brand

⚡️ Match the imagery with your colour palette

⚡️ Use props and backdrops that make your product shine

⚡️ Offer product photography packages to suit you (see our Pricing Guide above)

⚡️ Happily send product back to you

⚡️ Easily include this service into our socials packages

Scroll through some of our portfolio images below.

Dream and Drive Lingerie
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Dream and Drive Lingerie
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Dream and Drive Lingerie
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Dream and Drive Lingerie
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Soodox
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Soodox
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Soodox
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Soodox
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Spray Aus + Goldie Studios
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Spray Aus + Goldie Studios
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Spray Aus + Goldie Studios
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Spray Aus + Goldie Studios
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Alya Skin Images
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Alya Skin Images
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Alya Skin Images
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Alya Skin Images
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